The MELCOM Group of Companies – Ghana’s leading super store operators has renewed their Brand Ambassador relationship with Super Model Victoria Michaels.
The Mega store named the top model as their brand ambassador in 2015 and has continued to renew the mutually beneficial relationship till now.
In a well attended signing ceremony held at the MELCOM Group Head Office, both parties where enthusiastic at the prospect of working together for the 3rd year after a very eventful and productive past two (2) years.
Speaking at the event, the Managing Director of the MELCOM Group – Mr. Ramesh Sadhwani said “We at MELCOM are very excited to have a model and Influencer Victoria Michaels continue our very outstanding and successful narrative as an organization. MELCOM will continue to appeal to all in Ghana, leveraging on our history as the Nation’s number one shopping destination”.
According to the International model Victoria Michaels “I feel a strong connection to the MELCOM Brand and what it represents, the authenticity of this experience is second to none in my opinion. As a young girl, I remember how my mum used to shop at MELCOM after dropping me to school and today by a twist of fate I have become an integral part of the very brand. We are one big happy family and we are determined to achieve more this year.
The Director of Brand Management for the MELCOM Group Madam Sonya Sadhwani who also spoke at the signing said “we are very elated to have Victoria Michaels again as our brand ambassador, working with her has been a wonderful experience for the MELCOM family, comprising of all our dedicated staff and our loyal customers, across the country. Victoria will be part of our extensive CSR activity this year through MELCOM CARE FOUNDATION as we continue to celebrate the 60th anniversary of our great country Ghana” she continued.