Talks are far advanced for Ghana’s rapper Sarkodie to join the likes of DJ Khaled, Kanye West, Rihanna, Vic Mensa, Willow Smith, Meek Mill, Shakira, T.I, Big Sean, Angie Martinez and J. Cole at Roc Nation label owned by the famed American rapper Jay Z.
According to Briant (Beehigh) Biggs, the Director of Mobile Strategies at Roc Nation in an interview with a Zimbabwean born- celebrity reporter & blogger, Makho Ndlovu, after signing a distribution deal with Nigerian singer Tiwa Savage, he is already talking to the Ghanaian rapper.
“We are going country by country. I am already talking to Sarkodie in Ghana to do something with him” he said continuing that, “I have got something in Gambia, Gabon and Senegal. We have it all spread out. Even in South Africa I am grabbing one artist out there.”
He said the decision to sign the African artistes is to give them access to everything Roc Nation has built.
“By using our platform that we have already built, we are giving them access to everything we have at our office to help them to do the same. Build their brands and their companies like we did ours.”
Roc Nation, LLC is an American entertainment company founded by rapper Jay Z in 2008. The company has offices in New York City, London and Los Angeles.
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