Becca leads the trend on Twitter #TellMe

Getting on the trending topic list on social media is not an easy task even for big brands with deep pockets. As we have come to expect from Becca and her team at EKB Records, there is always a way to achieve greatness where others have failed and this was made obvious last night when Becca’s publicity efforts for her latest song, Tell Me, with Sarkodie, got to number one on the trending topics list on twitter.

Tell Me was released as a surprise last month during a radio interview with Abeiku Santana on Okay FM. It was available for download the next day and has gone on to receive tremendous airplay.

Last night’s twitter activity was primarily aimed at promoting the song which features Ghana’s rap king, Sarkodie.

However, Becca was also interested in inspiring and motivating people (women especially) to ask the questions that were important about their relationships.

Within thirty minutes, TT Mobile GH, the portal for Ghanaian trending topics posted that #TellMe was 2nd on the list, which is a phenomenal achievement on its own but a few minutes after that, #TellMe was at the top of the twitter trends list.

“Getting any social media activity to go viral is a combination of good content and the right strategy. We built the content together with Becca and the team and tapped into twitter’s affinity to discussing relationship related issues” said KJR, Head of the Social Media team.

You can get Becca’s Tell Me featuring Sarkodie here bit.ly/TellMeBecca

Becca leads the trend on twitter #TellMe

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